MyFitnessPal Unveils $100 AI Meal Planning—Is It Worth the Jump?

In a move to enhance its offerings, MyFitnessPal has acquired the AI meal-planning startup Intent. This strategic acquisition aims to integrate advanced AI technologies into the popular food tracking app. By incorporating Intent's innovative solutions, MyFitnessPal is set to provide users with more personalized and efficient meal planning options.

MyFitnessPal is launching a new subscription tier called Premium Plus, designed to offer personalized meal plans based on individual user preferences. Whether you have dietary restrictions, specific calorie goals, or unique protein needs, Premium Plus caters to your exact requirements. This personalized approach ensures that users can maintain their health and fitness goals more effectively.

Beyond personalized meal plans, the Premium Plus tier introduces a range of new features aimed at simplifying users' health journeys. Automated grocery lists help streamline shopping by compiling all necessary ingredients based on your meal plans. Additionally, the app offers a more efficient method for logging food intake, making it easier than ever to track your daily nutrition.

To further enhance user convenience, Premium Plus includes the ability to order ingredients directly through partnerships with major e-retailers. This feature saves users time by allowing them to purchase all the necessary items for their meal plans in one place. With just a few clicks, you can have your ingredients delivered right to your doorstep, making healthy eating effortless.

The new Premium Plus subscription is priced at $100 per year, representing a $20 increase from the current Premium plan. This investment brings a wealth of additional features and personalized services to users. Initially, Premium Plus will be available in the US, UK, Canada, Ireland, Australia, and New Zealand, with plans to expand to other regions in the future.

MyFitnessPal continues to lead the way in health and fitness tracking by integrating cutting-edge AI technology through its acquisition of Intent. The introduction of Premium Plus offers users an enhanced, personalized experience that supports a wide range of health goals. With these new features, MyFitnessPal solidifies its position as the go-to app for anyone looking to manage their diet, exercise, and overall well-being effectively.